TY  - BOOK
AU  - Schewe, Charles D.
AU  - Watson Hiam, Alexander
TI  - The portable MBA  in Marketing
SN  - 0-471-19367-4
U1  - CG 658.8 Sch328 21
PY  - 1998///
CY  - New York
PB  - John Wiley & Sons, Inc., 
ER  -